ASUS opens two retail stores in Kolkata

KOLKATA, INDIA: ASUS Technology on Thursday said it has opened two new retail outlets in Kolkata, which feature the entire range of the company’s Notebooks and Netbooks that have been launched in India till date.

The two retail outlets - Laptopia and Galaxy are located at E-Mall, 6, Central Avenue, Kolkata on the ground floor, said a press release.

Opening up of the new retail outlets are part of the company’s plan to enhance its retail presence in India. Earlier in 2011, the company had opened its first retail store in New Delhi.

“The retail outlet is a significant step to getting closer to our customers and reflects our focus towards retail as a key focus area of our business in India. This year we are planning to aggressively increase our presence across geographies in the Indian market,” said Unaez Quraishi, Sales and Distribution Director, System Business, ASUS Technology (India).

“We have been getting good traction from the Eastern market in general and Kolkata in particular. To cater to the growing demand of our products in the city better, we decided to open two stores in one go,” he further added.

The stores have been designed to be a complete brand experience zone and a one-stop-shop for customers. Both the stores will have its entire range of entertainment, classic, versatile and elite series Notebooks/Netbooks. End users can look forward to the latest Gaming notebook G74SW, and experience the thrill of 3D vision.