Aptech launches sales & mktg course in BPO

NEW DELHI: Aptech Training Ltd. has announced the launch of its Sales and Marketing course focusing on the BPO industry.

The curriculum is designed to develop professionals who will have the technology skills and knowledge of the domain area where this technology is to be applied. This will make the crucial difference in the productivity and employability of the person. The core IT track provides the students with the necessary foundation in terms of knowledge and skills with a technology usage focus.

Pramod Khera, Managing Director, Aptech Training Ltd, said, "With a $ 200 billion global market, and an annual growth rate of 15-20%, Business Process Outsourcing today forms an integral part of the ITES industry. We have the first mover advantage in the market to introduce industry relevant courses for this sector, which is growing at such a rapid pace. Students should look at this rapidly growing sector as a serious career option with immense opportunities. We plan to train 3000 students in select cities and centers in the first phase for this new course."

There is a track in Sales and Marketing that leads to domain specialization. The syllabi includes training inputs from TACK International and from NETg.