Apcom expands Dax family

By : |August 30, 2000 0

BANGALORE: The Chennai-based Apcom Computers has extended its Dax family by
launching dual speed hubs and switches. Speaking on the launch, Apcom Computers
director Deepak Mirza said, "Recently, Voice & Data had rated Dax as
the No. 2 networking brand. In just 12 months of launch, the market share of Dax
modems grew 14.54 per cent with sales growing from Rs 1 crore to Rs 17 crore.
These encouraging figures have now made us launch the Dax dual speed hubs and
switches. Apart from this, the need in the market for cost effective, high
performance networks to enhance productivity has contributed to the expansion in
the Dax Ethernet line."

The Dax dual speed hubs come in 8-, 16- and 24-port models and are designed
to allow migration and integration between 10 Mbps Ethernet and 100 Mbps fast
Ethernet. The Dax dual speed hub comes with 10/100 Mbps connectivity on all
ports that boost the performance of the network. It also has a built-in switch
to enable seamless integration of 10 Mbps and 100 Mbps segments. It allows the
user to have a maximum distance of 100 meters between 2 hubs. The Dax dual speed
hubs come in both desktop and rack mountable workgroup versions. All Dax
switches are ideal for deployment with multiple high-speed servers and are
expandable by cascading two or more switches together. The new products come
with a 3-year warranty period and anywhere instant replacement for one year.

Apcom has recorded Rs 50 crore revenue in the last fiscal, of which Dax
contributed around 34 per cent. For the current fiscal, the company is expecting
Rs 70 crore turnover, with the Dax family contributing Rs 40 crore. Apcom has 60
distributors and 500 resellers for its products. For the dual speed hubs and
switches, the company has appointed 40 technical executives all over India. The
Dax internal modem will cost around Rs 1,150 whereas the external modem is
priced at Rs 3,300.

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