APC launches UPS for the Indian market

NEW DELHI, INDIA: APC a provider in critical power and cooling services, on Monday announced that it has launched BR550CI-IN – the new 550VA Back-UPS for the Indian market.

Designed specifically to address the harsh Indian power conditions, this new UPS comes with several innovative features, said a press release.

It helps customers protect their valuable PC from harmful voltage fluctuations, prevent burnt motherboards, damage to hard disc, data loss etc and also provides twenty-one minutes of backup time during power cuts.

Another key highlight of this new product is its battery. The APC BR550CI-IN Back -UPS comes with one of the biggest batteries in the category (500-600VA): ie a 7.5Ah battery.

“The Personal Computer is now an extremely important element in our daily lives. We use it for bill payments; communication; education; music , entertainment;  storing  data and files, pictures, videos etc.” said Sridhar Laxman, marketing director,  APC by Schneider Electric.

He added, “However power cuts continue to be frequent, unscheduled and most often an expensive interruption, APC has always endeavored to meet the growing, changing needs of its customers and the new APC 550VA UPS is another step in that direction.”

The APC BR550CI-IN Back–UPS comes with a 2 year warranty covering both UPS and the battery.

Priced at Rs. 2475, the product is available through more than 3,000 channel partners across the country, said the release.