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Android losing ground to Apple in US: Report

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Deepa
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 BANGALORE, INDIA: Is Android losing ground in US compared to Apple's iOS? Yes,finds the new research report on smartpones released by Strategy Analytics which compares the shipment results of Q2 2011 with Q2 2012

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As per the Strategy Analytics release Android's share of smartphones shipped in the second quarter of 2012 was 56.3 percent. It's a noticialbe slip from 60.6 market share recorded by Google in Q2, 2011.

 

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However Google's platform still has a majority of the market. While Android is shown to have fallen four percent, this data does not count the incredible sales from the Samsung Galaxy S III that is now available on all major US wireless carriers so I imagine this slight dip will disappear in the next quarter results.

The data shows that smartphone shipments fell 5 percent over the year with causes likely related to the economy, penetration of smartphones, and purchase habits of US customers (primarily buy only with subsidies). Strategy Analytics data shows that Apple's iPhone rose 10 percent over the year while BlackBerry dropped 4 percent and others, such as Windows Phone, appear in the 4 percent of Others.

Android is still reigning with a lead over iOS of 23 per cent. The rest of 2012 will be interesting with the Galaxy S III numbers appearing in the third quarter and the new iPhone in the fourth quarter. Windows Phone 8 devices should also appear in the fourth quarter, but given the slow adoption I don't imagine Windows Phone having much impact this year.

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