HYDERABAD: A firm based in Visakhapatnam, Andhra Pradesh, has developed an
integrated software package for use in educational institutes. Developed
initially for use in its own institute, Indo American Tourism Ltd. (IATL) will
commercially launch the first version starting this month under the brand name
PUJARIS Ed Soft. Believed to be the only solution of its kind, this is an online
integrated modular information system developed using Oracle 8.0 as the database
and Power Builder 6.0 as the front end with seven modules: human resource
management, quality assurance, materials management, financial management,
library management, examination management, and administration.
"There have been independent modules, but I believe that this is the
first integrated solution in the market for educational sector. This product
will allow college/school principals access to information on quality assurance
programs, student details, and even enable them to do comparative
analysis," according to V. Pujari, Managing Director, Indo American.
Pujari feels there is tremendous potential for this product in the market and
reveals, "We have hired the services of MAccess Vibes as the marketing
consultant, which would identify the territory and state franchisees to sell the
product. Pricing would be an important factor and we are aggressive on it."
The product is modular and the educational institutes will be offered the
flexibility of choice and price. The product would be priced around Rs 30,000
for all the modules.
According to V Madhusudan, head, M Access Vibes, the company is looking at
appointing territory and state franchisees in Andhra Pradesh and Karnataka
initially, and later expand to Tamil Nadu and Maharashtra. It is also looking at
markets in the Middle East, as it has been receiving several enquiries for the
product, adds Madusudan. In addition, the company plans to launch other
integrated products, also under the PUJARIS range--integrated software for the
hotel industry and business simulations product for students. While it plans to
launch the hotel software in April, the business simulation software is expected
to be released in August.
Indo American, which is basically a hotel management academy, has three
divisions under its fold: the educational division, the software division, and
tourism and resorts division. Indo American, which started in 1994, presently
has revenues worth Rs 1.5 crore and expects to double it this year, with the
launch of the new software under its PUJARIS range. It also plans to go public
in 2001 and be a portal too.