AMD expands Imageon processors

BANGALORE, INDIA: Advanced Micro Devices (AMD) has announced the extension of its portfolio of products and technologies, likely to appear in mobile phones in late 2008 and 2009.

The extended portfolio of products and technologies enable media-rich applications as mobile TV, 3D games and high-fidelity audio, AMD said at the GSMA Mobile World Congress in Barcelona, Spain.

The new handheld technology, which broadens the family of AMD Imageon processors, will be available for OEMs and silicon supplier licensees to sample beginning this month.

Among the new products is Imageon D160 mobile TV solution, which enables OEMs design mobile devices that receive over-the-air broadcast TV signals transmitted in the DVB-T and DVB-H standards. Its Imageon M210 audio processor would be able to deliver over 100 hours of music playback in airplane mode.

Imageon A250 application processor is expected to help phone manufacturers reduce the time and cost associated with system integration. Graphics To Go AMD delivers graphics to consumers everywhere by licensing intellectual property to mobile chipset suppliers.

AMD Z180 OpenVG 1.x graphics core offers a hardware-accelerated native vector graphics solution, ideal for advanced user interfaces, navigational systems and portable devices optimized for animation and Flash-style content. The Z460 OpenGL ES 2.0 graphics core will deliver fully programmable shader models for realistic 3D graphics, designed to revolutionize the mobile gaming experience for portable devices.

“Our latest handheld technologies allow AMD to better address new and emerging applications, such as 3D gaming and mobile TV, as well as satisfy today’s consumers who crave portable music players and full-function touch-screen mobile phones,” said Adrian Hartog, senior vice president and general manager, Consumer Electronics Group, AMD.