Abhinav Singh
BANGALORE: Alcatel will be launching its Omni Series of products in India
next month. Alcatel’s Omni Series of products have already been launched in
Singapore, Europe and US. This was disclosed by Sunil Arora, Country Manager,
Alcatel in an exclusive chat with the CNS.
"Around six to seven Omni Series of products including omnistack and
omniswitches will be launched in India next month", he said. The company
primarily aims at targeting the call center market with its new products.
"We also have plans to launch an aggressive marketing drive to market the
new products in India as these products already exist in the Indian market under
different banners and we face tough competition from companies like Cisco,
Nortel and Enterasys.
"We will launch extensive road shows and a countrywide campaign to
market our products " said Arora. "But we are very confident that our
products would do very well in India as our products are IP side products and
are highly reliable", claimed Arora. After, India the next stop for these
Omni Series products would be the SAARC countries where also the company has
plans to launch massive marketing drives to win more customers.