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AI, Design, Platforms and People: The new status-quo

A new report states that we are beginning to see the emergence of technology for people, by people – technology that seamlessly anticipates our needs and delivers hyper-personalized experiences

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Pratima Harigunani
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INDIA: In a latest survey of business and IT executives, 86 per cent said that while individual technologies are rapidly advancing, it is the multiplier effect of these technologies that is creating innovation breakthroughs.

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Then, Artificial intelligence (AI) is coming of age, tackling problems both big and small by making interactions simple and smart. AI is becoming the new user interface (UI), underpinning the way we transact and interact with systems. Some 79 per cent of survey respondents agree that AI will revolutionise the way they gain information from and interact with customers.

As many as 88 per cent of executives surveyed agree that organisations need to understand not only where people are today, but also where they want to be – and shape technology to act as their guide to realise desired outcomes.

People hold the power to shape and apply technology to create positive change, improve lives, and transform business and society, according to Accenture Technology Vision 2017.

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The theme of this year’s report, “Technology for People,” is a call to action for business and technology leaders to actively design and direct technology to augment and amplify human capabilities.

“The pace of technology change is breathtaking, bringing about the biggest advancements since the dawn of the Information Age,” said Paul Daugherty, Accenture’s chief technology & innovation officer. “As technology transforms the way we work and live, it raises important societal challenges and creates new opportunities. Ultimately, people are in control of creating the changes that will affect our lives, and we’re optimistic that responsive and responsible leaders will ensure the positive impact of new technologies.”

As part of the Technology Vision, Accenture surveyed more than 5,400 business and IT executives worldwide.

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The Technology Vision details how – with advances in artificial intelligence, the Internet of Things and big data analytics – humans can now design technology that’s capable of learning to think more like people and to constantly align to and help advance their wants and needs. This human-centered technology approach pays off for businesses, as leading companies will transform relationships from provider to partner – simultaneously transforming internally.

Platform companies that provide a single point of access to multiple services have completely broken the rules for how companies operate and compete. Companies don’t just need a platform strategy, they need a rich and robust ecosystem approach to lead in this new era of intelligence. More than one-quarter (27 percent) of executives surveyed reported that digital ecosystems are transforming the way their organisations deliver value.

The number of on-demand labor platforms and online work-management solutions is surging. As a result, leading companies are dissolving traditional hierarchies and replacing them with talent marketplaces, which in turn is driving the most profound economic transformation since the Industrial Revolution. Case in point: 85 per cent of executives surveyed said they plan to increase their organisation’s use of independent freelance workers over the next year.

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