Aditya Birla Minacs wins $250 mn deals

BANGALORE, INDIA: Aditya Birla Minacs, a provider in IT services (subsidiary of Aditya Birla Nuvo) today reported significant business wins in the last 30 days with total contract values (TCV) in excess of $250 million across its focus verticals of banking, financial services, manufacturing, pharmaceuticals, technology and telecom.

Under these contracts, Minacs would provide multiple services encompassing F&A, Insurance processing, customer enrollment management, multi-channel sales campaign management, order fulfillment, technical support, customer care - amongst an array of other services - leveraging its global delivery centers in near shore and onshore locations, said a press release.

These include significant contracts from three North American telecom majors, a global technology leader, a breakthrough win from a pharmaceutical major and an American auto giant.

The company has invested in bringing in over twenty veteran leaders in the last six months to drive its industry and domain based strategy for new business and leverage existing strengths in new markets, and also to deepen various business and technology practices to fill out its service portfolio. This team has made significant inroads in the North American and Asia Pacific geographies over the past three months.

Minacs CEO Deepak Patel said, "Our progress is testimony to the success of our strategy in the challenging business climate driven by relentless execution. We acknowledge in this context the trust our clients have reposed in us to meet their business ambitions by partnering with us. The new

leadership's growth strategy builds on the strengths of our company, while building capabilities to provide an enhanced broad based set of offerings.”

He added their verticalized strategy is paying rich dividends as planned, and they have a robust deal pipeline for the next two quarters.