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Activité Pop- an analog watch to track activity and sleep

Withings revealed the new face of activity tracking with Activité Pop – an analog watch with a sophisticated activity and sleep tracker inside

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Sanghamitra Kar
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Wearable

LAS VEGAS, USA: Withings revealed the new face of activity tracking with Activité Pop – an analog watch with a sophisticated activity and sleep tracker inside.

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Activité Pop joins its predecessor in a new category of motion trackers where sophisticated sensors as well as connectivity technology are seamlessly integrated into a timeless fashion accessory.

The Activité Pop analog watch features a lightweight and design that extends across the PVD-coated watchcase and the smooth silicone strap. The watch comes in three distinctive “Pop chic” colors (Azure, Shark Grey, Sand) and a set of soon-to-come playful wristbands.

"We’ve paired Activité’s elegant Parisian design with fun-to-wear materials and pop colors in order to create a very personal device that people would want to wear and never take off," said Cédric Hutchings, CEO of Withings. "It is time wearables step up to what they claim to be!" he added.

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Activité Pop features two hand dials, one showing the time and a sub dial showing percentage progress of specific activity goals. The objective (e.g.: 10 000 steps) is set within the application and, throughout the day, the user knows where he stands in a glimpse of an eye. When the goal is achieved, the watch vibrates. The watch also automatically recognizes and tracks swimming and running. Worn at night, it monitors sleep quality and wakes the user up with a gentle vibration.

As with all Withings devices, Activité Pop syncs automatically with the free Withings Health Mate application. Health Mate acts as a coach to help users achieve personal goals and includes an interactive leader board, personal “data insights,” smart reminders and achievement badges.

It is integrated with 100+ partners whose services add up to the 360° wellness experience (GPS running, food logging…). Activité Pop will only be available for iOS users with an Android compatible version to follow.

Activité Pop’s hands move automatically when it crosses time zones or the clock changes. There is no need to recharge it as a single standard watch battery powers it and lasts up to 8 months. Finally, it is water resistant up to 30 meters.

Withings will demonstrate Activité Pop at CES. Best Buy will be the exclusive USA launch partner for Activité Pop, which will be available for immediate purchase at in very limited quantities priced at $149.95. Activité Pop will be nationwide and online from March.

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