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AbsolutData to gear up India ops  

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CIOL Bureau
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NEW DELHI: Data Processing and Marketing Analysis

solutions provider AbsolutData is now gearing up its India operations in New

Delhi with substantial and high quality HR induction, to address the significant

growth opportunity provided by the over $17 billion global analytics outsourcing

market.






According to an AbsolutData statement, the company grew over 300 per cent last
year across three international locations.






The company delivers its services including advanced analytics, market research
services and reporting to leading companies in various industry sectors. It

added five large new clients in the last quarter.






AbsolutData, which is celebrating its fifth anniversary this year, has gone into
an accelerated recruitment drive from premier engineering and business schools

in the country.






According to Dr. Anil Kaul, CEO of AbsolutData, “When AbsolutData was founded,
outsourcing analytics to India was a novel and untried idea Through the

company's history, the AbsolutData team has continued to innovate, learn and

deliver world-class service solutions to our 'demanding' clients.”






He added that the company is “right at the top when it comes to handling
advanced and complex projects for our clients.”






AbsolutData's advanced analytics group has delivered solutions in the areas of
discrete choice analysis, segmentation, CRM and marketing mix modelling. The

online survey programming team has continued to service its clients with

“close-to-zero” error rates while delivering projects in 20-30% less time

than its competitors, the statement added.















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