4 Best Automation Apps for Startups

By : |September 6, 2019 0

Starting a business can be the most rewarding experience of your entire life or the most draining debacle you have ever experienced. To avoid the latter, it is important to find every way possible for your business to reduce costs while retaining efficiency.

In this article, we will examine different automation apps that can help your company succeed in the startup phase and possibly beyond.

1. Hootsuite

To start our list, we have decided to include a service that has the power to replace an entire social media marketing team for a startup. Hootsuite is a service that analyzes your startup’s potential market and uses this information to create social media campaigns on all major platforms. The time usually required to accomplish such a task is intensive and overwhelming, especially for a new business with limited resources and team members.

Instead, startup owners can use Hootsuite with limited cost to run much needed social influence campaigns so that your business can gain exposure as quickly as possible. Without good marketing, you have no business. There is no reason why a startup should fail due to a lack of funds. Using Hootsuite will free up time and reduce stress during one of the most stressful times in any new age entrepreneur’s life.

2. HubSpot

In a similar vein to Hootsuite, HubSpot is a digital marketing platform that uses the power of automation to create unique and interesting sales campaigns that can help generate traffic all over the world. The company uses real-time data streaming to create a marketing plan that fits your business so that you do not have to use precious man hours to come up with an effective plan.

It is also a feasibly priced solution, so startups won’t have to break the bank trying to formulate a plan that fits their product or service. HubSpot also breaks down the process meticulously so that you can understand what is going on while educating yourself for a bigger business in the future.

3. MailChimp

MailChimp is yet another marketing platform, but its primary focus is on email marketing campaigns that target potential customers who have some history with a similar product or service to yours. It is inexpensive and incredibly lightweight.

It also allows users to create workflows using the power of automation so that you do not have to waste time manually inputting information every time you receive details on a customer. It is an incredibly popular service and has an efficacy that is known in the industry. Email is a key platform that your company should aim to conquer and MailChimp can help you achieve the exposure your startup needs to succeed.

4. Slack

Moving away from marketing, the application Slack is a multipurpose communication tool that can do much more than you think it can. Its primary goal is to streamline communication so that you can separate exchanges between team members from your general email flow.

It allows individuals in a company to keep a clear record and can be used as an instant messenger for quick and painless communication. As one of the most crucial factors of success, clear communication is easily achieved through the use of Slack.


There are a number of businesses who are dedicated to using the most advanced technology possible to provide other businesses with services that are typically cost prohibitive. Especially in the case of startups, where the money is sparse and rare, these services can determine whether your business will succeed or struggle.

As a matter of fact, almost all B2B businesses have become virtual corporate schemes that can be used as needed without millions of dollars or unlucrative financing models. All startups want a full team to kick off their entrepreneurial endeavor and automation can make this happen for owners of all sizes.

The automation tools listed above not only round out your team but, can lead to a level of success you might not have thought possible without the use of automation. Having a cost analysis in place will also help improve the results and success of the whole process.

Whether it is advertising campaigns or communicating with your team, there is an application based on emerging tech for your startup out there. There should never be a barrier to a successful business and these applications will make sure your business goes from startup to Fortune 500 with the use of business automation.

Guest Author: Greg Robinson, Tech Entrepreneur

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