Zook partners with Idea Cellular

BANGALORE, INDIA: Bangalore-based Ziva Software has announced that its mobile fetch engine Zook will power Idea Cellular’s, a telecom services provider, newly launched personalized ‘Stock Search and Subscription Service’. Idea will initially launch this service in Punjab.

Ajay Sethi, CEO, Ziva Software, said: “Under the ‘Stock Search and Subscription Service’, Idea will provide the subscribers with updated stock market SMS alerts on their mobile, enabling them to  keep an eye on their portfolio while on the move. Unlike other broadcast services, one can choose to be alerted on specific stocks. This is a pure value service, just providing information and there are no tips, speculations or hints. A diligent investor can make the right decisions using the alerts.”

“Available at a nominal monthly amount of Rs. 30, Idea Punjab subscribers need to only SMS ACT to 51234 to get alerts on all business news, customized stock information, NSE & BSE conclusive information and the day’s top gainers and losers. With customized stocks, the user can choose to receive periodic information of up to three stocks of their choice at no additional cost.” added Ajay Sethi.