Wall to Wall to use IMImobile's PTM for new show

HYDERABAD, USA: Wall to Wall, the world's leading producers of factual and drama programming, is using the city based IMImobile's Presenter Tablet Module (PTM) on its new live studio show for BBC One.

The technology is a recent extension of IMImobile's Multi-Media Console (MMC) and is visibly used on the show 'That's Britain!'.

The MMC provides broadcasting and production companies with a seamless way to aggregate audience content across a range of digital streams, including Twitter, Facebook, SMS, MMS, email and Apps in one single platform, said a statement from IMImobile.

'That's Britain!' is the first show to use the PTM within a live format. It directly connects the presenter with the audience. The presenter also has the option to engage with viewers in real time via social media channels.

Hyderabad-based IMImobile is a global technology infrastructure and solutions provider to mobile operators, media companies and enterprises.