Rashida Bakait
MUMBAI: Visualan Integrated Technology Solutions (vITs), the Mumbai based
offspring of Visualan Technologies has entered into technological tie up with
the Israeli based company called Video2b.
Video2B is the subsidiary of the well-known video solution provider
Amitm.com. vIT has been the national system integrator for Video2B for India for
last few years. This association gave birth to the present tie-up.
Elaborating on the objective of the tie up, vIT COO Jayesh Badani said, that
the objective of the alliance was to make video available for everyone, by
designing and offering video solutions that are affordable and customized to
customers needs.
Video2b Amit Mendelsohn co-founder and CTO, stated that video communication
was expected to be the leading communication method and predicted that it would
be the next big thing. He believed that in this era where broad band is
penetrating the markets, Video communication continue to be more attractive then
ever.
According to him, video communication was not limited to high profile rich
companies but could be applied to medium to small businesses as well. "That
is why we have entered into the technological alliance with vIT to provide the
technology to SMEs too" added Mendelsohn.
He said that communication market in India was developing though some policy
hurdles exist but hoped that the market would flourish in next few years.
According to Balani the estimated market for the video communication/solutions
is roughly Rs 50 crore.
Initially the focus of the JV would be to offer services and make people
aware of the concept rather than generating revenues. In this direction JV plans
to offer their video solutions to the traffic in Mumbai. Talks are going on with
the Mumbai traffic police to offer them a surveillance solution for the cross
roads in the city. Similarly, the JV would look forward to meet the requirement
of different institutions about the E-learning system.
Balani said that JV the will tap European and Middle East market in few
years.