TiE, Tata to hold Stree Shakti Workshop

MUMBAI, INDIA: TiE Mumbai, in partnership with Tata, today announced the launch of the 'Tata TiE Stree Shakti Workshop and Awards', an annual conference for women entrepreneurs.

To be held at the Trident Hotel on December 12, 2009, this conference is part of a larger platform, ‘Tata TiE Stree Shakti’ which seeks to reflect the growing aspirational role of women in the Indian entrepreneurial eco-system and enabling aspiring business women to realize their dream of running their own enterprise successfully through educational and mentoring programs, said a press release.

The one-day conference, which is a launch pad of ‘Tata TiE Stree Shakti’ will recognize and celebrate women entrepreneurs who are playing an active role in building an Enterprising India and at the same time it will provide them with an opportunity to create partnerships through active networking, the release said.

The conference is structured in two parts - a seminar followed by an awards program. The seminar features sessions like the “Plenary and Inspirational session” and “Education session” which will be delivered by inspiring women leaders, entrepreneurs, education trainers and counselors.

The topics of discussion will range from ‘What it takes to succeed’ to ‘How to build a brand’, ‘Negotiating Skills’, ‘Learning Entrepreneurship’ and ‘Experiential Stories’ of successful women entrepreneurs.

The awards program is aimed at three categories across the MSME spectrum: Micro (1Lac – 10Lacs); Small (10Lacs – 2cr) and Medium (2cr – 25cr). The winning entrepreneurs will be awarded a trophy and cash prize. TiE has collaborated with Ernst & Young, MFIs and NGOs, as process partners for the awards definition and selection process.

Anita Ramachandran, CEO, Cerebrus Consultants Pvt. Ltd, said that women entrepreneurs, like their male counterparts, needed financial help, technical and managerial education and improved infrastructural facilities in order to be able to set up their own business.

“The TATA TiE Stree Shakti platform takes shining examples of women entrepreneurs and involves them as role models in the initiative. We look forward to taking this endeavour into the future and inspiring more success stories, big and small, across the social strata in the country,” she added.