Tag "Myntra"

Myntra hires former Amazon exec Jeyandran Venugopal as new CTO

By : CIOL Writers

In a bid to accelerate its pace of growth, online fashion retailer Myntra has appointed former Amazon executive Jeyandran Venugopal as its new chief technology officer. Jeyandran Venugopal is replacing Ajit Narayanan, who left the company within six months of

Myntra aims for 3x sales from 35 new brand launches during Big Fashion Gig sale

By : CIOL Writers

Making a move beyond discounting model, online fashion retailer Myntra has announced the launch of its biannual sale event, ‘Big Fashion Gig’ from April 7 to 9 that will witness the launch of 35 new brands, live fashion conversations and style

Myntra exploring offline channel in search of profitability

By : CIOL Writers

Online fashion and lifestyle e-tailer, Myntra has launched its first offline retail store in Bangalore to promote the sales its top selling private label, Roadster. According to Myntra, Roadster which was launched in 2012, currently contributes 8 per cent of

Myntra is reviving its 2-yr old Fashion Incubator to mentor 10 small brands

By : CIOL Writers

Flipkart owned online fashion portal, Myntra is reviving its two year old Fashion Incubator to provide technical and financial assistance to 10 small brands, according to Economic Times. Through this incubation program that mentored nearly dozen startups in 2014, Myntra,

Myntra turns to AI to drive growth and profitability

By : CIOL Writers

In a bid to boost growth and profitability, Flipkart owned fashion and lifestyle marketplace Myntra is betting on Artificial Intelligence to enhance and personalize consumer experience. As India’s e-commerce market is forecast to grow to $188 billion in a decade

Cash no cash, no compromise with weekend

By : CIOL Writers

So, its weekend once again. Some of you must be really excited but then some of you are not, I know. After an exhausting, overloaded with work kind of Friday, those of you who know that they won’t be able

Mukesh Bansal joins Swiggy & Rivigo as strategic advisor

By : CIOL Writers

Myntra founder, Mukesh Bansal has joined food-delivery startup Swiggy and logistics firm Rivigo as a strategic advisor on the company’s board. Bansal, who sold Myntra to Flipkart in one of the biggest e-commerce acquisitions in 2014, held a key leadership

Myntra partners LogiNext for enhanced real-time tracking and alerts

By : CIOL Writers

Myntra has partnered with LogiNext Solutions, a startup in the domain of big data analytics and IoT, for enhanced real-time tracking, visibility and alerts. With this association, Myntra hopes to improve customer experience and make its captive logistics arm, Myntra

Myntra introduces ‘Try and Buy’, try products before purchase

By : CIOL Writers

Myntra announced a new service option aimed at breaking the final barrier to shopping fashion online, ‘Try and Buy’ (T&B). T&B allows for a trial of products such as apparel, shoes and accessories before purchase. Customers can opt to do

Another re-shuffle at Flipkart’s top-deck to streamline business

By : CIOL Writers

Amidst a tough sail in the rough waters marked by scarce funds, valuation markdown and management exodus, India’s largest e-commerce portal, Flipkart has announced another re-shuffling at its top-deck. With ever increasing competition from arch-rival Amazon, the company has decided

Myntra ties up with Tech Connect Retail to comply with FDI regulations

By : CIOL Writers

E-commerce sector becomes a hustling-bustling domain with the coming of the festive season. Whether it’s improving logistics and warehouse network or introducing new changes to meet laws, nobody wants to miss the festive opportunity. Aiming for the same, fashion e-tailer,

Right to choose: Myntra and Jabong to operate as separate units

By : CIOL Writers

For all the unhappy souls who thought Myntra’s acquisition of Jabong took away their right to choose, we have a piece of good news. In an interview with ET, Myntra’s Chief Executive Officer, Ananth Narayanan has said that the two

Myntra acquires rival fashion portal Jabong for $70mn

By : CIOL Writers

Strengthening its position as the undisputed leader in online fashion and lifestyle segment in India, Bengaluru-based Flipkart has acquired online fashion portal Jabong from Global Fashion Group(GFG) through its arm, Myntra, beating the likes of Snapdeal, Future group, and Amazon.

Hrithik Roshan’s HRX to join Myntra’s private brand club

By : CIOL Writers

E-commerce fashion retailer Myntra is buying a majority stake in Hrithik Roshan’s active lifestyle brand ‘HRX’ aiming at boosting its high-margin private brands business, reports Mint. The financial details of the deal haven’t been disclosed by Myntra and the transactions

Myntra acquires mobile-based content aggregator Cubeit

BANGALORE, INDIA: Online fashion portal, Myntra has acquhired Cubeit, a Bangalore based tech start-up focused on content aggregation on mobile. Financial details of the deal is not disclosed. Cubeit team has been inducted into Myntra. Cubeit is Myntra’s third technology

Myntra’s End of Reason Sale records 23X daliy sales

By : CIOL Writers

The clouds of depression are clearing out for the online fashion e-commerce store Myntra, as the portal claims to have seen a 23-fold increase in base-line sales post its two-day ‘End of Reason Sale’. This comes as a fresh breath

Top executives who left start-ups in 2016

By : CIOL Writers

Start-up life is not easy and even companies with billion-dollar valuations saw a bunch of resignations last year. Cash crunch, dipping valuations, and bad PR are driving some of the significant hires to the exit door. Due to cost markdowns

Myntra gives up on mobile-only strategy, relaunching desktop site

By : CIOL Writers

Myntra is back where it started. After trying the mobile only model for a year, Myntra announced a relaunch of their desktop version next month. This might help Myntra to bring back its lost customers and also to drive growth.

Myntra Hack Day saw cool mobile tech demo

BANGALORE, INDIA: Myntra invited techies over this weekend to create game-changing mobile technologies, themed around Computer Vision, Big Data, and Artificial Intelligence. The Myntra Hack Day is an annual event, launched last year with around 200 participants, featuring crazy ideas,

Myntra reduces discounts, targets $1bn GMV by FY 2017

BANGALORE, INDIA: Online fashion portal, Myntra has clocked $800 million in annualized Gross merchandise volume(GMV) in January 2016. It has also recorded a growth of 70 percent YoY in 2015. Sales volumes for the month were propelled by the growth