Sophos brings data loss prevention tech

MUMBAI, INDIA: IT security and data protection firm Sophos introduced new, content-aware Data Loss Prevention (DLP) technology, to radically simplify how companies mitigate against accidental data loss.

By seamlessly integrating DLP into the new release of Sophos End-point Security and Data Protection (ESDP), Sophos can offer Indian businesses greater control over sensitive data without any additional licensing costs.

Businesses, which have been unable to expand their budgets or IT teams, can now use a single agent to protect against data loss, secure their networks against malware, adware, suspicious files and behavior, as well as control unauthorized devices and applications.

The end-point product also checks a further compliance tick box by providing full disk and removable storage encryption.

“IT administrators need to protect customer and employee information, but they lack the funds to invest in new technology,” said Altaf Halde, country director, Sophos India.

“Data protection is a hot topic. If companies don’t take it seriously, they face public humiliation, not to mention fines. According to a report by Forrester, the loss of a single record can cost an average of Rs 8,000. The financial risk to a company with 10,000 records is more than eight million rupees,” he added.

Sophos’s DLP technology is designed to take the burden away from IT administrators. Through simple configuration, the solution allows organizations to avoid accidental data loss by warning its employees of possible breaches before any data is transferred. This approach allows IT teams to set flexible security policies that protect the company without impeding on business continuity or end-user productivity.

“With 25 years experience doing security, Sophos is no stranger to content and context scanning,” continued Halde.

“This is the exact same technology Sophos uses to look for sensitive data. The data protection industry has taken a very different approach, insisting on using unique agents and separate management structures. This only serves to complicate the process for the IT administrator. Sophos’ holistic approach is simpler, cheaper and much more compelling,” he concluded.