PALO ALTO, CALIFORNIA: HP today announced the expansion of its business systems portfolio to include advanced point-of-sale solutions for the small to midsized retail market.

Easy to set up and use, the new HP rp3000 point of sale (POS) solution offers small to midsized retailers functionality that far exceeds the point-of-sale capabilities and lifespan of a standard PC or traditional electronic cash register.

"HP continues to deliver the innovative computing solutions needed to drive a successful business - providing reliable products and stronger security, along with support services and custom solutions that help our customers stay focused on their business instead of the technology that runs it," said Jeri Callaway, senior vice president, Personal Systems Group, HP.

"As the hub of all in-store transactions, customers require a trusted vendor for retail POS solutions that provide security, reliability and durability," said Greg Buzek, founder and president, IHL Group, a global research and advisory firm based in Franklin, Tenn. "HP is positioned as one of the new leaders in the POS market because it provides retailers - small, midsized and large - an easy-to-manage, hardened solution, without breaking their budget."

HP expands POS portfolio with space-saving new design for SMBs

HP offers retail businesses of all sizes a comprehensive portfolio of hardware, software and services to help build an in-store technology solution. The HP rp3000 point of sale system and new POS peripheral offerings build on the success of the award-winning HP rp5700 Point of Sale solution, geared toward enterprises.

Designed from the ground up based on input from small- to medium-sized and independent retailers, the space-saving rp3000 helps manage multiple aspects of their operations to help save time and money. For example, a variety of POS software applications can be used to help manage inventory, speed up transactions, track employee time cards, and track customer shopping habits for gift card and discount promotions.

All POS solutions from HP are backed by HP Total Care service and support, including standard three-year warranty covering parts, labor and onsite support. HP's industry relationships with key retail integrated software vendors and extensive reseller channel also ensure integration of services, support and retail expertise across virtually every industry and local market.