Sierra Atlantic acquires UK-based Iterion

HYDERABAD: Sierra Atlantic, offshoring enterprise applications provider today announced the acquisition of UK-based Iterion, an independent consultancy firms, providing strategic and technical solutions.

With this acquisition, Sierra Atlantic is adding local domain talent to its outsourcing model while strengthening its European presence. The purchase of Iterion is another indication of Sierra Atlantic’s commitment to being a full service provider to its Global customers while focusing on their local domain needs, a Sierra Atlantic statement said.

“The driving factor in this acquisition is the market shift from large scale commoditized outsourcing to business process and local domain knowledge centric outsourcing,” said Bob Hersh, CFO, Sierra Atlantic.

“In traditional offshoring, capacity and price are the driving factors,” said GK Murthy, SVP Enterprise Solutions, Sierra Atlantic. “In our vision, customers ideally like to leverage a blend of local talent with a large scale offshore ramp up. Sierra Atlantic has several Global customers where this blended model offers the best of both worlds.”

Ani Kyriacou, co-founder of Iterion, said, “Sierra Atlantic provides us with an established offshore arm, as well as an excellent track record in providing global enterprise services for Oracle, Siebel, PeopleSoft, Microsoft, SAP and other application customers. By joining forces with Sierra Atlantic we will be able to offer our existing client base as well as new clients, a broader range of service offerings.”

In his new role, Kyriacou will serve as VP of services, Europe for Sierra Atlantic, while co-founder Rupert Moreton will be VP of European Delivery.

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