Sensoria Wearables inks distribution agreement with VIVOBAREFOOTAuthor : January 2, 2014 0
REDMOND, USA: Heapsylon, the creator of the Sensoria Fitness bio-tracking line of smart clothing, announced that it has signed a non-exclusive worldwide distribution agreement with leading British shoe manufacturer VIVOBAREFOOT for its Sensoria Fitness line of wearable technology socks.
“This agreement enables VIVOBAREFOOT to become the first distributor of the Sensoria Fitness bio-tracking socks. We will be selling them worldwide alongside VIVOBAREFOOT shoes,” said VIVOBAREFOOT’s MD, Galahad Clark.
“Partnering with Heapsylon will enable us to bring this new exciting technology to market and help progress natural healthy movement around the world.”
As part of the agreement, globally renowned biomechanics expert Lee Saxby will be contributing to the Sensoria Fitness mobile app experience.
“It is a big development for Sensoria to be associated with the VIVOBAREFOOT and their coach and biomechanics expert Lee Saxby,” Heapsylon CEO, Davide Vigano said.
“He has been described as ‘The World’s Best Barefoot Running Coach’ by Christopher McDougall, author of the international bestseller, Born to Run, and by Harvard Professor, Daniel Lieberman as ‘Exceptional’. Thanks to his wisdom, Sensoria is going to help people stand, walk and run better.”