Sales support suite from Infosys BPO

BANGALORE, INDIA: Infosys BPO, the business process outsourcing subsidiary of Infosys Technologies, has launched an enhanced offering in the areas of sales support and fulfillment operations.  

A press release adds how the service offering is unique in its ability to impact not just general and administrative costs as most BPO service offerings do, but also cost of goods sold, thereby building the inherent competitive position of an organization. Importantly, the sales support service favorably impacts the organization’s revenue by influencing key metrics such as revenue assurance and revenue recognition.

The sales support suite of services will reduce the amount of time spent by sales organizations in non-value adding administrative tasks, thereby freeing up time and enhancing productivity. The suite of services includes lead qualification, customer profiling, quoting, pricing, service revenue assurance and channel partner support.

The fulfillment operations suite of services is designed to optimize and drive efficiency in the supply chain operations of an organization. The portfolio includes multi-industry services including order management, demand planning, replenishment planning, inventory management, forward and reverse logistics support.

Karen Wilder, Senior Manager, Supply Chain Field Operations, Cisco, said, “The Infosys team has been a great partner in working with us to define and evolve our support model for the Reverse Logistics supply chain, helping us to achieve best-in-class in this space.  Working with Infosys, we are now able to deliver a quality and enhanced experience to our customers for their product returns while supporting our own internal business goals.”

Explaining the rationale behind the enhancement in the sales and fulfillment service offering, Rajiv Raghunandan, Practice Head, Sales and Fulfillment, Infosys BPO, said, “Despite the economic recovery that we are seeing across industries today, the downturn over the past year has forced businesses to evaluate every aspect of their portfolio and the associated operating model. This evaluation has not just been about cost reduction, but about innovatively leveraging outsourcing to protect revenue, grow revenue and positively influence the cost of revenue. We believe that this context makes our sales and fulfillment offering relevant and meaningful to a diverse set of stakeholders in a global business across sales, marketing, supply chain, logistics and customer services.”

The sales and fulfillment practice currently accounts for close to 20 per cent of Infosys BPO’s revenues through the services offered to client groups, including multiple Fortune 500 companies across geographies and industry verticals. The practice seeks to add more clients in the sales and fulfillment services stream in 2010 with this unique set of service offerings.