Reliance launches iStock on BIG TV

BANGALORE, INDIA: Reliance BIG TV, in association with Reliance Money, launched a new interactive feature, iStock, India’s first portfolio tracking application on DTH platform.

This zone will not only provide information about Indian and international indices, currencies, commodity, stock and market news; but also provide Reliance Big TV customers with value added services including a unique personal portfolio management tracker.

Mahesh Prasad, president, Reliance Communications, said, “The iStock launch is an excellent illustration of the Reliance ADA Group successful effort to draw synergies of its domain expertise across various sectors. The iStock application is part of our endeavour to offer customers unique and differentiated content and enhance their overall interaction with the Reliance BIG TV brand.”

Sudip Bandyopadhyay, managing director, Reliance Money, said, “At Reliance Money, it is our constant endeavor to innovate and provide our customers with value added services and increased levels of convenience. As a part of our electronic channel strategy to meet this objective, Reliance Money is already present on the Internet through our trading kiosks and on the mobile. Embracing the DTH platform of Reliance Big TV was the logical next step in providing our customers the added advantage of being able to access Reliance Money's portal content from the comfort of their living rooms.”

iStock features personal Portfolio Manager, which would enable users to add, track upward / downward movement of their stocks automatically and the overall gain / loss of their investments. The Portfolio Manager would allow users to add up to 16 stocks in the portfolio and monitor them independently with an option to edit/ delete/ replace the target stocks anytime.