Qualcomm, OPPO launch marketing program

MUMBAI, INDIA: Qualcomm Technologies, has announced a marketing program for its Snapdragon 615 processor.

The digital marketing program features the OPPO R5, one of the thinnest smart phones running on the ColorOS 2.0 (based on Android 4.4 Kit Kat). It offers 2 GB of RAM with 16 GB of internal memory, and 4G LTE connectivity.

Dinesh Prasad, Head, Devices, Qualcomm India and South Asia, said, “OPPO R5 sets a new benchmark for smart phone experiences with its performance, display, Web browsing, and high definition video streaming by leveraging the Snapdragon processor inside.”

Tom Lu, CEO, OPPO Mobiles India, added, “This is our first marketing program with Qualcomm Technologies in India and we are really excited about this initiative. With the initiative, we are taking a significant move towards an enhanced mobile experience. The OPPO R5, powered by a Qualcomm Snapdragon 615 processor, delivers high impact mobile user experience along with style and uber looks.”