QlikTech placed at top in BI survey

BANGALORE, INDIA: QlikTech,  business intelligence provider, today announced its top placements in this year’s BI Survey 9, independent survey of Business Intelligence (BI) and Performance Management (PM) users conducted by the Business Application Research Center (BARC).

The company ranked first in customer loyalty, query performance (least complaints), and inclination to purchase more licenses, continuing to outpace larger rivals SAP (Business Objects), Oracle (Hyperion) and IBM (Cognos), said a press release.

“ It’s gratifying to see that our disruptive business model of proving our value as we move through an organization is paying off in terms of customer loyalty, as intended.  We hear from customers often who find our approach to be a refreshing change from the traditional enterprise software model that often turns solutions to shelfware,” said  Lars Bjork, CEO of QlikTech.

He added, “The fact that this loyalty transcribes into an inclination to buy more licenses reinforces that our ‘land and expand’ sales model is an effective approach for this customer base.”

The BI Survey 9, now in its ninth year – is an online study that generated more than 2,000 responses analyzing 23 different BI products from October 2009 through February 2010.  The purpose of this survey is to uncover the motivation behind mid-market and enterprises selecting BI products, examine how they use them and to what level business benefits as well as goals are achieved, the release added.