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PTC joins Salesforce Analytics Cloud to bring IoT to its customers

PTC with salesforce analytics cloud to enable customers to bring smart, connected products to market faster

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Sanghamitra Kar
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BANGALORE, INDIA: PTC has announced that it has joined the Salesforce Analytics Cloud ecosystem, to enable customers to bring smart, connected products to market faster.

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Wave, the Salesforce Analytics Cloud, the cloud analytics platform designed for every business user, makes it easy to explore data, uncover new insights and take action instantly from any device.

PTC will use its PTC ThingWorx and PTC Axeda Machine Cloud technology to extend Wave by providing access to streaming Internet of Things (IoT) data from smart, connected products. Specifically, the integration will empower PTC and Salesforce customers to view data generated in a unified experience.

PTC and Salesforce Analytics Cloud empower customers to transform data into business insight, with benefits that include:

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· A unified IoT analytics experience in the cloud: The PTC Axeda Machine Cloud accelerates collaboration and offer customers a holistic view of the IoT data across business systems.

· Competitive advantage through analytics: Data from smart, connected products provides an opportunity for business organizations to make more informed decisions that drive stronger customer and business value.

· Effective customer engagement: Putting data from smart, connected products in the hands of customer-facing employees enables them to customize service for better product performance, proactive customer service and improved account management.

Bill Zujewski, senior vice president, marketing and strategy, PTC ThingWorx, said: “Users can take advantage of the fast pace of the emerging IoT marketplace by sharing data from smart, connected products across the enterprise at any phase of a product’s lifecycle, with any person at any place in the world. This type of innovative and differentiated customer value will deliver a new level of competitive advantage.”

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