Advertisment

New innovations from IBM help telcos cash in on E2E economy

author-image
Harmeet
New Update

BANGALORE, INDIA: IBM announced a slew of innovations aimed at helping telcos derive more value from enhanced customer engagement.

Advertisment

The new innovations will enable telcos to make technological, operational and business model transformation so as to effectively transition from being network connectivity providers to enabling a rich digital experience for consumers, laying the foundations of an everyone-to-everyone' (E2E) economy characterized by new business ecosystems comprising organizations, individuals and others.

"With today's uber-connected, empowered individuals demanding a 24/7 consumer experience and exerting greater influence by participating in more digital activities as they conduct their daily lives, Telecom operators should turn to the latest technologies and draw on their unique capabilities to capitalize on the emergence of the everyone-to-everyone economy," said Vikas Sehgal, director, Telecom Industry, IBM ISA.

According to IBM's Digital Reinvention Study 2013, 63 percent of 1,100 executives surveyed expect consumers to gain even more power and influence over their businesses. Looking five years out, 58 percent of these business leaders expect new technologies to reduce barriers to entry and 69 percent expect more cross-industry competition.