NEW DELHI, INDIA: A recent survey conducted by IBM India, with CIOs, CMOs, CTOs and other decision-makers across various verticals, indicates that about 57 percent of enterprises are planning to invest in BYOD and mobile technology for their companies while 67.4 percent expressed personal interest in owning this technology.
Almost 47 percent of the respondents perceived IT investments in Big Data, analytics and cloud as imperative.
According to data from Forrester, India ranks second in expected Asia Pacific mobile software spending growth in 2013. Manish Bahl, VP, country manager, Forrester India, said: "Mobile devices are not merely another chapter in the smaller, faster, cheaper device story. Instead, mobile experiences built on systems of engagement are a flash point for far-reaching changes in how customers will be served."
Avinash Joshi, VP, Sales & Business Development, IBM India/South Asia, said: "Enterprises play a vital role in a country's economic growth. The Indian economic environment is unparalleled in which organizations are learning to compete in a very new landscape throwing new challenges and tremendous opportunities.
"There has been a paradigm shift in the way businesses in India demand new solutions that are made in India and for India. They are also showing massive interest in having a bipolar engagement with the consumers, streamline their operations and capitalize on new sources of revenue and most importantly, deliver exceptional services to their clients."
The massive surge of data flowing in the market gives an opportunity to these enterprises who want to use it for a better overall experience to both businesses and customers. IBM has been working with enterprises to provide them advanced software solutions, technologies and services, to aid their business growth.