Mobile applications market is influencing a large segment of the subscribers' choice. The providers are willing to deploy and explore market niches in this segment.
The reason for rise in the interest in this space is not tough to guess. The Gartner report, few months back,explained that most users will use not more than five mobile applications at a time and most future opportunities will come from 'killer applications'. The mobile application market is currently estimated to be around $1 bn.
The competition between industry players to gain control over the ecosystem , and benefit in terms of revenue is now seeing the light of the day. Aircel and software giant Infosys unveiled country's first mobile applications store.
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