Mitsubishi displays 3-D-ready projection TV

LAS VEGAS: Mitsubishi Digital Electronics America has displayed its 3-D-ready projection TV, based on DLP technology, at an event prior to the Consumer Electronics Show being held on January 7-11, 2010, in Las Vegas, Nevada, the United States.

The new device displays 3-D content from a Blu-ray player, according to David Naranjo, director of product development at Mitsubishi Digital Electronics America.

The 3-D adapter for the company’s projection TV, developed by the engineers of Mitsubishi, consists of an HDMI 1.4 interface, a video signaling circuitry, and Mitsubishi’s homegrown ASIC based on MIPS core, according to David Naranjo.

Mitsubishi’s 3-D adapter, explained Naranjo, comes with “sufficient horsepower” to handle 90 per cent of all the different 3-D formats available in the market, including side-by-side and top-to-bottom formats.

So far, Mitsubishi has not sold its MIPS-based ASIC to other manufacturers of 3-D TV.

According to analysts, even while consumer chip companies like NXP, Broadcom, or Pixelworks might develop a single-chip 3-D TV solution – major TV vendors, including Sony, Panasonic and Mitsubishi, have had no option but to develop their own proprietary ASIC to design their own 3-D adapter.

Mitsubishi – unlike consumer electronics (CE) vendors like Samsung, Sony and JVC who have entered into agreements with RealD, a 3-D technology company – seems to be still waiting for its final decisions for its partners and formats for 3-D technology, the analysts say.