Misfit brings its budget wearables to India

BANGALORE, INDIA: The maker of stylish wearable and smart home devices, Misfit's products are now available in India. Misfit has tied up with online marketplace, Snapdeal to sell products in India.

“India is one of the fastest growing markets for consumer technology worldwide and is a hotspot of new tech and trends,” said Misfit CFO and COO Christy Le at the Global Mobile Internet Conference in Bangalore. “We’re excited to share our products with this growing, enthusiastic, and tech-savvy audience.”

Misfit has brought three wearable products now in India: Misfit Shine, Misfit Flash, and Misfit Link. The products require no charging, are water resistant, and are compatible with free companion apps on iOS and Android.

Misfit Shine Fitness and Sleep Monitor: It is an elegant, all-metal activity and sleep tracker that is wearable anywhere and automatically measures steps, calories, distance, and light and deep sleep. Users double tap the face of Shine’s sleek metal body to see progress toward their daily activity goal, and sync with the Misfit app to see more data and connect with friends. Available for Rs. 5,499, Shine is compatible with a variety of stylish accessories including a luxe leather band and a polished necklace, Bloom.

Misfit Flash Fitness and Sleep Monitor: It tracks the same activity and sleep metrics as Shine but is crafted out of a special soft-touch plastic and comes in a variety of bright color options. Users press on Flash’s face to view progress or to enable one of Flash’s smart button features, like messaging friends or starting a playlist.  Flash is wearable anywhere with a sport band or clasp and is available for only Rs. 2,499.

Misfit Link Activity Monitor and Smart Button: It is an easy-to-use smart button that gives users even more ways to connect with the world around them. Use Misfit Link to take a selfie with your phone camera app, control your music, or advance slides in a presentation, among other functions.  At Rs. 1,999, Flash Link is the lowest-priced multi functional and modular wearable product on the market.