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Mindtree and IGD launch inaugural e-commerce award

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Harmeet
New Update

BANGALORE, INDIA & WARREN, USA: Mindtree, a global information technology services company, and IGD, a membership organization for retail and consumer goods industries with 800 members worldwide, have announced a new award category to recognize excellence in e-commerce among CPG and Retail enterprises.

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Companies in the CPG and Retail domain that have demonstrated true leadership, innovation and excellence in e-commerce or m-commerce are invited to submit their nomination.

The nominations will be considered by an esteemed panel of jury from ASDA, Unilever, IGD and Mindtree. The winning entry must showcase enhancements that have significantly improved the shopping experience of consumers through any online or mobile sales platforms. Specific parameters include:

* Understanding and influencing consumer behavior.

* Impact on sales and market share.

* Collaborative implementation with trading partners.