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Microsoft to strengthen pan-India foothold

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CIOL Bureau
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NEW DELHI: Microsoft Corporation India Pvt. Ltd today announced its plans to strengthen its presence in India. It is slated to open offices in six additional cities: Ahmedabad, Indore, Nagpur, Chandigarh Cochin, and Coimbatore.

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This would take its presence to thirteen cities, up from the existing seven cities. The expansion strategy will include establishing a direct sales infrastructure, broadening partner eco system and market education initiatives and programs.

With an enhanced presence Microsoft will enable the small and mid market organizations to easily access a comprehensive portfolio of its products and services, faster deployment of customized solutions and increased support from both Microsoft and its partners, Microsoft said in a statement.

Announcing the geo expansion plan Neelam Dhawan, MD, Microsoft India, said, “Small and Medium Businesses are playing a key role in driving India’s growth. We remain committed to help them utilize technology for empowering their people; address consumer needs better and streamline their businesses. Our presence in these cities will achieve this much more effectively”.

Under the geo expansion plan Microsoft will work with broad channel partners to impart information on Microsoft products and licensing to serve IT needs of the business customers in the territory. Microsoft also aims at catalyzing its ISV partners to provide localized solutions for the market. The channel engagement will be under the Microsoft Partner Programme (MSPP) framework.

© CyberMedia News

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