Kingston strengthens mobile phone memory family

MUMBAI, INDIA: Kingston Technology Company, Inc., the independent world leader in memory products, today announced the addition of 8GB microSD High-Capacity (SDHC) and 16GB microSD High-Capacity (SDHC) Flash memory cards to its mobile memory storage line.

Shipping immediately, the new 8GB microSDHC cards offer greater storage options to the latest mobile phones and digital devices in the smallest footprint available.

Kingston 8GB microSDHC cards can store more than 1,500 digital songs, more than 4,000 images from a 5MP cameraphone, or up to eight hours of video, greatly surpassing storage limits on mobile phones without Flash memory card slots.

"Consumers are demanding more from their mobile phones, expecting them to perform as portable music or game players, digital cameras, email communicators, browsers and navigators. Having enough storage capacity, particularly in the form of memory cards, keeps internal device memory free to deliver all this multi-functionality," said Scott Chen, Vice President of APAC Region, Kingston. "Our 8GB and 16GB microSDHC cards are so roomy that mobile users can easily move entire digital libraries from a PC to their mobile phones - and beyond," he added.

The microSDHC format is emerging as the predominant mobile memory standard as more handset manufacturers, including HTC, LG, Motorola, Nokia, RIM, and Samsung, embrace it with compatible mobile phones.

The new Kingston microSDHC 8GB and 16GB cards are priced at Rs 1699 and Rs 4499 respectively. Although the microSDHC format is identical in physical size to the original microSD card, microSDHC is compatible with microSDHC host devices only and not backward compatible with standard microSD-enabled devices or readers.