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ITC Infotech announces new BPS offering

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Sharath Kumar
New Update

BANGALORE, INDIA: ITC Infotech, a leading global IT services and solutions company and fully owned subsidiary of ITC Ltd, today announced a new Consumer Goods Business Process Services (BPS) offering "Powered by Oracle" and based on Oracle's Comprehensive Trade Management (CTM) solution. ITC Infotech is a Gold level member of Oracle PartnerNetwork.

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The Oracle CTM solution is built on Oracle's proven and highly robust Siebel Trade Promotion Management solution which is primarily utilised for managing promotions and funds, settling claims and forecasting sales and liabilities. ITC Infotech has further complemented Oracle's Siebel platform with predictive trade planning, real-time ‘what-if' scenario planning and consumption-based volume planning capabilities. This will allow companies to leverage a complete Trade Management solution that combines trade promotion execution with trade promotion ‘planning' and monitoring. The CTM solution will enable Consumer Goods companies to optimize their trade promotion ROI, increase trade spend efficiency, help improve sales forecasting accuracy and deliver joint business planning with their retail customers.

Organizations today are looking to reduce costs while operating more efficiently, leading many to sign up for non-core and specialized business process services, such as logistics and transportation management, accounts payable and receivables, human resource administration, or learning management. With the combined Oracle and partner service, customers can focus more on their business challenges and innovation, instead of day-to-day operations or IT management.

Bernard Goor, vice president, Retail, Consumer Goods, Oil & Gas, Resources and Process Industries, Oracle said: "Oracle is committed to delivering value and efficiency to both our partners and the joint customers we serve. By leveraging Oracle's extensive network of partners who deliver business process services ‘Powered by Oracle,' customers gain the combined benefit of Oracle's leading stack of technology and applications and specific partner expertise in the business processes they choose to subscribe to. Oracle Comprehensive Trade Management solution in combination with the industry and process expertise of ITC Infotech customers can increase trade planning process agility and effectively manage spend."