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iOS 7 and Apple’s new iPhone line-up pack powerful Bluetooth punch

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Harmeet
New Update

KIRKLAND, USA: Consumers, get ready. Beneath the cool new colors of your Apple mobile device home screen lie several Bluetooth bonuses waiting to be discovered:

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Bluetooth Smart connectivity. Since the introduction of the iPhone 4S in 2011, Apple has been the poster child for Bluetooth Smart - that trend continues with Bluetooth Smart native support built into iOS 7.

This is great for consumers because it makes it easier for developers to build energy-efficient appcessories - like Nike+ - that connect to your mobile device. And Apple doesn't have the corner on this market - if you have an Android 4.3, Windows 8 or Blackberry 10 device you too can enjoy Bluetooth Smart appcessories.

Bluetooth mobile payment. More of a possibility than a reality right now, the plumbing is included in iOS 7 for Apple to provide an easy way to pay with your phone, via Bluetooth Smart. This is a perfect example of the opportunities Bluetooth Smart in iOS 7 provides to developers - building ways for people to do more with the mobile devices we have with us all the time.

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Bluetooth toggle. In iOS 7, the ability to control Bluetooth is at your fingertips, not buried three screens in. Yet another way Apple is making it easier for everyone to use Bluetooth.

Bluetooth usability. It's been easy, but in iOS 7 it's even easier for Bluetooth Smart devices to talk to each other. This means less work on your part - because of some really great plumbing in the technical details, a Bluetooth Smart product like a wearable health monitor can send its data to an app on an iPhone or iPad without you ever pressing a button or opening the application. Now that's usability.

"iOS 7 does a lot of things right, including its support for Bluetooth Smart," said Suke Jawanda, CMO, Bluetooth SIG. "While Apple has been a big fan of Bluetooth Smart all along, this version of the OS standardizes the easiest path for Apple developers to make the most amazing Bluetooth Smart products - which makes consumers the big winner."

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