BELLEVUE, USA: Infospace, a developer of metasearch products, launched its mobile app, Zoo. It helps users cut through the clutter and discover relevant search results, including videos, images and news from around the web.
Zoo enables users to find what they are looking for faster. When users like or dislike a site, Zoo adds the preference to its proprietary scoring algorithm. The result is a ZooScore, an easy-to-scan score that helps Zoo users quickly find quality sites.
In addition to liking and disliking sites, Zoo allows users to block sites. Site blocking allows users to block sites that are spammy or have irrelevant, incorrect or outdated information. Once a site is blocked, Zoo will prevent it from appearing in the search results again.
Lee Fergestrom, sr, director of product for Infospace, said: "People are tired of the tedious process of sifting through pages of search results to find high quality sites and relevant information. When you're on-the-go, you need the right results fast. You don't have time to click results that lead to spammy or irrelevant content. We believe that people deserve more from mobile search."
Additionally, Zoo offers the following features that allow users to find what they need:
- Discover and Trending: Browse popular headlines and trending topics based on personal tastes and interests.
- Favorites: Conveniently allows users to save content they want to revisit or save for later.
- Privacy Mode: Users can take their browsing "off the record" by turning off the search history for a private search experience.
- Search and Share: Discover a great site? Quickly and easily share sites and images with contacts using the integrated share feature.
- Voice-Enabled Search: Users can search the web by simply speaking requests.
Zoo is available on the App Store and Google Play.