iFit to introduse wearable iFit Active band

LOGAN, USA: iFit will introduce its wearable iFit Active band, at the 2014 International Consumer Electronic Show (CES), in the Fitness Tech Zone at the Las Vegas Convention Center South Hall #2.

iFit is the first ever technology to unify your fitness activities at home, in the club, and outside, all with a single login. With over 15 million miles logged on fitness equipment in 2013, iFit is continually growing and evolving to create the most interactive workout experience possible.

iFit's complete approach to fitness has expanded to an entirely new way to work out: with Internet-connected fitness equipment, mobile apps, and now wearable devices.

At the iFit booth, CES showgoers can ride the ProForm Tour De France bike and walk or run on the ProForm Boston Marathon treadmill to experience iFit in person, including watching Google Street View as the fitness equipment inclines and declines to match the geo-tags in a mapped route.

The iFit booth has two of the mega-trends that Consumer Electronic Association forecasts for 2014: Wearable health and fitness and the Internet of Things. The CEA predicts the market for personal health and wellness products to grow 142 per cent by 2018 to $8 billion. Running, walking and treadmill activity are the top three participation activities in the 2013 Tracking the Fitness Movement, published by the Sports & Fitness Industry Association (SFIA).