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How did the American Cancer Society trim its CRM budget?

American Cancer Society trims CRM budget

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Sonal Desai
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MUMBAI, INDIA: Technology has enabled the American Cancer Society time its CRM maintenance budget.

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With 2.5 million volunteers and about 6,000 staff members in the US, the society is the world’s largest voluntary health organization and one of the most trusted sources of cancer information worldwide.

Two years ago, the society reorganized its 12 separate divisions into a central organization to improve efficiency and effectiveness.

“Every CIO’s challenge is trying to do more with less. In the case of the American Cancer Society, every dollar that I can take back is a dollar that can go towards valuable life-saving research and initiatives,” said Jay Ferro, Chief Information Officer, American Cancer Society.

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“Siebel is our core CRM software and it provides everything required to manage our worldwide volunteers, donors and anyone else who interacts with the Society – it’s the backbone of our mission-based work. We needed a partner who could not only provide support for this critical system, but also help extend the life of the system,” he said.

He therefore, decided to switch to Rimini Street, independent provider of enterprise software support services for SAP and Oracle, to reduce the organization’s annual maintenance fees by 50 percent and was able to direct the funds back into the organization’s budget to help fund its core initiatives.

Additionally, the organization gained support for its customizations at no extra charge and benefitted from Rimini Street’s premium-level support, including a 24x7x365 service model with an assigned Primary Support Engineer (PSE) and guaranteed support for up to 15 years with no required upgrades or migrations.

The American Cancer Society is also leveraging Rimini Street Technology Support Services (TSS) to help ensure that its Siebel release remains a stable, reliable and compliant platform in the long-term.

“The American Cancer Society has made it their priority and passion to invest every dollar where it counts the most, and Rimini Street helps the Society achieve this goal by delivering much greater value on their maintenance spend for Siebel and helping them maximize the return on their existing software investment,” said Seth Ravin, Rimini Street CEO.

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