Gozoop acquires Red Digital

MUMBAI, INDIA: Indian bred multinational digital agency Gozoop, which recently expanded its global presence by setting up operations in Singapore, has announced the acquisition of Red Digital, one of India's leading social media agencies.

With this business acquisition, clients and employees of Red Digital will be consolidated under the Gozoop brand, thus fortifying the latter's Indian operations.

The acquisition is in line with Gozoop's strategy of increasing the revenue contribution from its Indian operations.

Over the past few years, Red Digital has worked for several marquee brands such as Mumbai Indians, Dell, PepsiCo, BMW, Parker Pens, Adidas, PVR, Godrej, Berger Paints, Reliance Foundation, Educomp, Citibank, ICC and Discovery Channel.