Cyber Media launches Living Digital

NEW DELHI: CyberMedia, South Asia’s largest InfoTech media group has announced the launch of Living Digital, the first magazine for India’s digital shopper. The mission underlying this publication, one of a group of eight technology publications from the Cyber Media group, is to fill a critical information gap for the increasing number of young working professionals who are willing to buy digital products but are bombarded with confusing claims and tech jargon.






Living Digital, is a transition and renaming of the hugely popular home computing magazine, Computers@Home established almost seven years ago just ahead of the home PC boom in the country.

Commenting on the scope of the magazine, Executive Editor Mala Bhargava said, "There’s a perceptible shift in the world of technology in which everything used to once be about the PC and then about the Internet to an overall digital space for each individual in which computers, mobiles, digital cameras and other products converge to enhance everyday living. Living Digital is about buying smart and living smart in a digital age".

Living Digital is the only magazine focusing on before-you-buy information offering reviews, catalogues and product-feature comparisons for over 20 digital product categories covering mobility, digital imaging, entertainment and computing.

The magazine is an authoritative guide for the burgeoning upwardly mobile community that is rapidly adopting technology products for work, learning and fun. It is positioned as India’s first digital lifestyle magazine reaching out to a potential audience of 10 million readers who are keen on buying digital products but with nowhere to turn for sure-to-find information.

Living Digital is available on stands throughout the country on June 1st at a special Invitation Price of Rs. 55, with a free CD-RoM that is packed with software for a digital lifestyle.

Elaborating on the need for such a publication, Hoshie Ghaswalla, Group Editor (Living Digital) said " With increasing affluence, the ready availability of best-of-breed products in the Indian market and exposure to a digital way of living, accurate and unbiased information on products will help accelerate the buying and use of digital technology among the inclined and the interested.