BANGALORE: Underlining the need for ‘total value’ based outsourcing, Avinash Vashistha, Co-founder and MD, NeoIT stressed on players focusing on processes reengineering, quality improvement, training and certification level achievements. According to him, the outsourcing industry can target new service lines to widen their gamut of services to achieve sustained growth by moving up the value chain.

Elaborating on the current offshore ITES/BPO scenario, Avinash said that the market is sizable and growing with current deals happening across a wide-ranging set of scopes and price points. There is substantial value for organizations in the short term as the cost saving impacts are real and range from 15-50% depending on the situation.

Also numerous buyers have been signing full service BPO transactions. He also pointed out that clients are looking at delivering quality through outsourcing rather than eyeing it just as a cost saving option. This according to Vashisht poses a challenge as lack of domain knowledge of the industry and process is still prominent at this point of time.