SINGAPORE: Springboard Research released its Predictions 2007 Executive Brief on Monday.

The brief was based on executive interviews with CIOs and IT decision makers at leading organizations across the region to identify their key issues and plans for 2007.

“(The year) 2007 will be an interesting year for IT vendors with fundamental market shifts being driven by Service Oriented Architecture (SOA), Software as a Service, Virtualization and the Mobile Workforce,” said Dane Anderson, CEO and EVP of Research at Springboard. 

“When combined with the emergence of Asia as a key engine for global economic growth, 2007 is sure to present unique opportunities to IT vendors well positioned to take advantage of the dominant market trends” added Anderson.

“CIOs and IT Managers are continuing to be forced to do more with less. Even when their budgets increase, it seems as if organizational technology needs are increasing even quicker,” added Ravi Shekhar Pandey, senior market analyst for Springboard. 

“Companies in Asia will continue to increase their spending, but they will be more focused on serving business needs instead of being seen as just buying technology,” added Pandey.
This year’s predictions (more detail on each is included in the Executive Brief) include:

• IT Vendors will see Service-Oriented Architecture guiding a larger percentage of their customers’ IT infrastructure  investments
•  Virtualization will mature and come into its own in 2007, driving changes in hardware and software pricing models
•  Organizations will see a sharp increase in their focus on network-friendly applications
•  Windows Vista will stimulate IT buying activity, but mainstream adoption will be delayed in 2007 
•  Software as a Service will see substantial gains in acceptance among Asia Pacific enterprises
•  Mobility will transition from being a secondary issue to a key element of enterprise IT strategy
•  2007 will see an increase in the number of strategic partnerships in the Open Source arena
•  The SMB segment will continue its momentum in 2007, and increasingly turn to outsourced solutions
•  Indian IT service providers will come under increasing pressure from MNC providers 
•  Indian IT service providers will be more aggressive with acquisitions, with one major tie-up expected before the end  of the year.

Springboard’s predictions are focused on the Asia Pacific IT market as a whole and are meant to provide an outlook at what we are seeing from decision-makers in the market. 

The 2007 Predictions Executive Brief is positioned to help IT vendors understand the changes and trends that Springboard believes will affect the IT markets in Asia in the future.

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