NEW DELHI: The recently launched Go, Yaar! a social networking website for Indians worldwide, is a tool to connect and interact with friends, batch mates and colleagues online.

Go, Yaar! is unique among social networking websites in India that build directly on the communities that are already important to individuals: schools, universities and companies. Registering using a company e-mail address, automatically validates a user as a member of a company community. Alternatively, users can indicate their school and over 3,000 college affiliations in India, the US and Canada if they register using their personal e-mail addresses.

Once registered, a user can design a personalized profile, meet and interact with new members of their academic and company communities, invite friends to events and form groups. In addition, Go, Yaar! provides a set of highly flexible and fully integrated e-mail, video, photo album, blogging, instant messaging and peer-to-peer collaboration tools.

Phalgun Raju, founder and CEO, Go, Yaar! said, “With more than 40 million Internet users, India has just discovered the potential of social networking. There is a tremendous opportunity for Go, Yaar! to redefine the space and become India’s premier social networking destination given its focus on India and NRIs, its multitude of features, and its rapidly growing member base.”

It provides its members with customized privacy settings, which enable them to control who can view their content and an ever-evolving robust set of interactive tools to create and share information while building relationships.

“To continuously enhance our users’ experience, we are planning to adding key new features every month to the site,” said Raju.

The growth of 4.5 million new mobile phone subscribers per month across the country will be a key driver for Go, Yaar!’s growth as it plans to unveil mobile capabilities in the future.

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