CIOL:Nihilents new robes

Shashwat Chaturvedi

PUNE: Nihilent Technologies is donning new robes, from being a software services developer to a change management consultancy.

The company is in the process of reinventing itself as a consultancy company specializing on change management.

According to LC Singh, president and CEO, Nihilent, the company has been fairly successful in the transition process.

Founded in 2000, Nihilent closed last year with revenues of around Rs. 45 crore. For the first three-four years, business really did not take off and the company was under a spot of blue. Last year, has been fairly eventful with a 40 per cent growth in exports, mainly in the consulting practice adding clients like Barclays/ABSA and others.

"When we started a few years back, we had succumbed to the temptation of product development and IT services. After much deliberation, the writing on the wall was clear, there was a clear-cut need to differentiate. A need to find our DNA and focus on what we do best," admits Singh.

Change management helps the companies to formulate strategies for future growth, risk mitigation, etc. and implement them. "It is ironical that most of the companies know what to do in terms of strategizing for the future but only 20 per cent or so are able to implement them. We help formulate and execute the strategic roadmap for a company, without any loss," he says.

IT companies in India generally fall under two categories, consultants and software development companies. "What we are attempting to do is fit ourselves somewhere in-between these two categories," Singh adds.

The company has also decided to focus on emerging markets. "It is conscious decision. We have been quite successful in South Africa; where except for a few, not many Indian competitors were present. It was a tactical move and it paid off. We intend to focus on smaller geographical before reaching out to a bigger market," says Singh.

Nihilent has clients include South Africa Rail Services, SASOL and South Africa Airways in the geography.

The company has also decided to focus on the Indian market place. The company has a few clients in the banking sector, like State Bank of India, Indus Ind Bank and others.

"Here is where the biggest battle will take place among the different players," predicts Singh. The company is targeting the financial services domain and public sector. "Both these sectors have a compelling need to change, to keep themselves abreast on the latest in the marketplace. In fact, it is almost a necessity," he says.

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