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CNN launches new mobile site in Asia Pacific

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CIOL Bureau
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BANGALORE,INDIA: CNN International today announced the launch of CNNMobile.com, its mobile news site to-date across 49 countries and territories in Asia Pacific.

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A press release said the site rounds out CNN’s 360 degree mobile solution offering, integrating live streaming mobile TV, video on demand content, and SMS breaking news alert services.

Available direct to consumers free of charge (data charges may apply in certain countries) the new site is it is custom designed to guarantee user-friendly navigation and interaction ensuring that the network’s award-winning content can be assessed in a matter of seconds, the release added.

"The launch of CNN’s new mobile news service across Asia Pacific underlines our commitment to delivering news to the fingertips of global users across multiple platforms,” said Ringo Chan, vice president of wireless, interactive content, development and distribution, Turner International Asia Pacific.

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"We now have a full portfolio of mobile solutions for users across the region to experience a seamless connecting experience. Our aim is to make it easy for users to access content anytime and anywhere.”

Key elements of the new CNN mobile internet service include a searchable 14-day news archive with over 2000 stories, allowing users to look in-depth at the issues, people and events shaping the global news agenda, the release said.

In addition, the platform also automatically detects the weather in whatever country the user is registered in, personalizing the delivery of five-day forecasts, details on air travel delays, ski reports and much more.

Apart from accessing news, the users can also access CNN’s ‘In the Field’ blogs by the network’s award-winning international correspondents across the globe, the release said. This blog allows users to share thoughts and observations of CNN’s journalists.

The new mobile service can be accessed by typing the CNNMobile.com address into the phone browser. The link can be accessed at CNN Mobile website at cnnmobile.com/services as well.

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