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IBM, partners provide CRM solution to Vysya Bank

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CRM solution will ensure 24x7 availability of phone banking service to its customers across the country

MUMBAI: IBM, along with its business partners Avaya GlobalComment and Talisma, has implemented 'Customer Service Line', a customer relationship management (CRM) solution for ING Vysya Bank.

The ING Vysya Bank Customer Service Line CRM solution will ensure 24x7 availability of phone banking service to its customers across the country and enable the bank to increase customer penetration, while improving customer response time.

IBM Global Services provided business consultancy and lead managed this Customer Relationship Management (CRM) project and also integrated it, in addition to setting up the LAN infrastructure & IT infrastructure for this project.

The ING Vysya Customer Service Line will provide full service phone banking solutions to its customers and handle customer requests.

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