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This start-up brings IPL 5 alive on your mobile

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A Hyderabad-based company provides live mobile streaming of the IPL Twenty20 cricket extravaganza on your mobile device, irrespective of the connection

IPL T20BANGALORE, INDIA: You must be cursing your employer for the evening work shifts, which take away your 'precious' time to watch the nail-biting tie of your favourite Indian Premier League (IPL) team. Though there are some live-streaming sites to keep you updated with the latest cricket scores, you are still 'insatiable' as you are missing all the action of your favourite stars on TV.

No more worries. If you have a smartphone, here is a solution. A Hyderabad-based start-up, Apalya Technologies, is to your 'rescue'. The company provides live mobile streaming of IPL 5 on your mobile device with a five-minute delay, irrespective of the connection. All you have to do is to go to their website, select your operator, register your mobile number and enter the security code. A link will be sent to your mobile and that's it. You can now start watching all the IPL T20 razzmatazz.

Don't miss IPL 5, even in a traffic jam

“We have taken the rights from Indiatimes for mobile streaming of IPL 2012 matches in the Indian sub-continent. We have been providing mobile streaming of IPL for the last four years and the response has been amazing. We are the only company in India to provide mobile streaming in the Indian sub-continent,” says Kishore Raju, head - Content Alliances, Apalya. “The overall response in the IPL season 5 is so good so far. We are providing mobile streaming through a few leading service providers,” he adds.

IPL cricket apps: Be updated, stay excited

Launched in 2005, Apalya is providing managed services of video streaming to leading telecom operators, handset manufacturers and content owners throughout India, Sri Lanka and Indonesia. The company is cashing in on growing demand for live television, events and video on demand in the mobile space.

It also aggregates entertainment content over 120 linear channels, catch-up and on-demand content owners, including music and full movies from all leading broadcasters, content owners and labels in the country and globally.

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