There are mobile tools for every kind of business that not only help accelerate business opportunities but also boost revenues
BANGALORE, INDIA: The rapid growth of mobile technology has offered new possibilities to enterprises. Smartphones create enormous opportunities for businesses to engage with customers. For SMBs, which have a smaller customer base with big chains, it's all about keeping connected and actively engaged.
It's time to make the most of mobile now!
A lot of SMB owners shy away from mobile because they perceive it to be complex or time-consuming. What they need to keep in mind is that for their business, mobile is simply another marketing channel to reach your customers.
According to a survey from marketing charts, 7 out of 10 SMBs will spend 25 percent more on mobile media in the coming year 2013.
Himanshu Khanna, head of enterprise products, Tata DOCOMO, said "Hosted Campaign Manager (HCM) from Tata DOCOMO is ideal for aggregators, FMCG, service industry, media and banking and insurance companies. In the SME segment it would be most beneficial for outsourcing companies, advertisement agencies and campaign and event management companies. It will allow enterprises and SME customers to make hundreds of phone calls instantly and simultaneously."
Gareth Holmes Mon Nov 26 at 04:31 PM
Many people also assume the campaigns they run for desktops will transfer to mobile. It is a completely different market and has to be planned for accordingly. Failing to plan properly can be disastrous. Gareth MC Saatchi Mobile
